Christmas by the numbers

'Tis the season to spend money.

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According to BIGresearch, a Worthington, Ohio-based consumer research firm, Americans celebrating the holiday will shell out $758.16 on Christmas this year, up 8.1 percent from last year. That adds up to a whopping $145.9 billion, making Christmas the biggest spending holiday of the year.

And although other holidays, like Chanukah and Kwanza, fall around this time of year, Christmas is the heavy hitter when it comes to spending.

For Subscribers

FOR SUBSCRIBERSCBP leaders cut out of Trump ad buy decision

FOR SUBSCRIBERSAmerican passenger drafted goodbye texts to her family as Flydubai plane plummeted

FOR SUBSCRIBERSCornell rape allegation pushes embattled New York prosecutor into national spotlight

FOR SUBSCRIBERSAbdul El-Sayed tries to woo MAHA voters as Democrats seek inroads with RFK’s supporters

FOR SUBSCRIBERSKratom-like substances are popping up in a typically benign supplement

FOR SUBSCRIBERSGOP super PAC increases its spending for Sen. Jon Husted in tough Ohio race

FOR SUBSCRIBERSRecords reveal tumultuous marriage between slain New York Times executive and wife

FOR SUBSCRIBERSFrom clean energy warrior to ‘wall of shame,’ James Talarico reverses on a fossil fuel money pledge

FOR SUBSCRIBERSCongressional staff planned official trip with luxury stops in Italy and France weeks before election

FOR SUBSCRIBERSA harrowing ordeal aboard an Israel-bound plane

FOR SUBSCRIBERSOpenAI CEO Sam Altman to skip congressional hearing on rogue AI agents

FOR SUBSCRIBERSKey DOJ lawyers departed Trump ‘grand conspiracy’ probe amid pressure to produce, source says

FOR SUBSCRIBERSTrump’s new AI chatbot often links to a site launched under Clinton 26 years ago

FOR SUBSCRIBERSAt MAHA summit, industry CEOs the movement once vilified take the stage

FOR SUBSCRIBERSThis Paralympian has two goals: Win medals and give away $500,000 to her teammates

BIGresearch estimates that 94 percent of midwinter holiday celebrators will observe Christmas, while only 5 percent will celebrate Chanukah. And of that 5 percent, more than half will also celebrate Christmas. Only 1 percent will observe Kwanza.

The increase in spending this Christmas didn't surprise Phil Rist, vice president of strategy at BIGresearch. "We tend to see a natural increase in spending every year," he explains. "Among other things, items tend to cost more from one year to the next."