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Last Updated: Thursday, October 1, 2026 at 06:56 PM
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AT&T Launches U-Verse

For the first time in years, Louisville Metro residents have an alternative to cable television.

WLKY.com

For the first time in years, Louisville Metro residents have an alternative to cable television.

AT&T launched it's U-verse programming on Monday. AT&T said the new evolving technology is 100 percent Internet protocol-based and brings more options for entertainment than cable.

U-verse is available in 19 other states. Kentucky is the newest on a list the company hopes to see grow even more.

“We've all been looking forward to this day, waiting patiently when we could offer our customers a choice of video service, so today they have the opportunity to break free from one provider,” said Mary Pat Regan with AT&T.

A ribbon was cut in honor of the launch of U-verse Monday at AT&T headquarters in Louisville.

The U-verse technology allows a consumer’s TV, PC, home and wireless phones to work together.

“When you bundle it with AT&T broadband and AT&T voice and then add AT&T wireless on top of it, you've got a true quad-play,” said AT&T ‘s Bryan Klamer.

Klamer said it gives customers the convenience they want in one bill. Klamer also said the company offers a service no other company does in the area.

“Up to a 110 HD channels on AT&T universe, that gives you the ability that nobody else has to watch HD,” said Klamer.

On top of the HD channels, U-verse also offers, weather, stocks, sports, traffic and fantasy sports results.

U-verse packages range in price from $49 to $109.

The initial launch of U-verse is limited to certain areas in the Louisville Metro.

More information is available at an AT&T retail store.

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