You Can Now Embed Your Indiegogo Campaign on Your Website

A new tool from Indiegogo allows you to embed your crowdfunding campaign onto your own website.

That's helpful because if your business or cause has its own traffic draw, users will organically be made aware of your fundraising efforts. The new feature, called "Indiegogo Outpost" means that you can both leverage the analytics and expertise of the Indiegogo platform and keep all web traffic going to your own website.

"Indiegogo is all about breaking down barriers to funding and we're always looking for new ways to help Indiegogo campaigns directly engage with audiences who are likely to support them," said Slava Rubin, Indiegogo co-founder and CEO, in a statement announcing the update.

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Related: Indiegogo Co-Founder Says Become Obsessed With the Problem, Not the Solution

If you opt to use Indiegogo Outpost to run your campaign on your own website, your campaign will also appear on the Indiegogo home page and will still be part of Indiegogo marketing newsletters and social media.

For Subscribers

FOR SUBSCRIBERSCBP leaders cut out of Trump ad buy decision

FOR SUBSCRIBERSAmerican passenger drafted goodbye texts to her family as Flydubai plane plummeted

FOR SUBSCRIBERSCornell rape allegation pushes embattled New York prosecutor into national spotlight

FOR SUBSCRIBERSAbdul El-Sayed tries to woo MAHA voters as Democrats seek inroads with RFK’s supporters

FOR SUBSCRIBERSKratom-like substances are popping up in a typically benign supplement

FOR SUBSCRIBERSGOP super PAC increases its spending for Sen. Jon Husted in tough Ohio race

FOR SUBSCRIBERSRecords reveal tumultuous marriage between slain New York Times executive and wife

FOR SUBSCRIBERSFrom clean energy warrior to ‘wall of shame,’ James Talarico reverses on a fossil fuel money pledge

FOR SUBSCRIBERSCongressional staff planned official trip with luxury stops in Italy and France weeks before election

FOR SUBSCRIBERSA harrowing ordeal aboard an Israel-bound plane

FOR SUBSCRIBERSOpenAI CEO Sam Altman to skip congressional hearing on rogue AI agents

FOR SUBSCRIBERSKey DOJ lawyers departed Trump ‘grand conspiracy’ probe amid pressure to produce, source says

FOR SUBSCRIBERSTrump’s new AI chatbot often links to a site launched under Clinton 26 years ago

FOR SUBSCRIBERSAt MAHA summit, industry CEOs the movement once vilified take the stage

FOR SUBSCRIBERSThis Paralympian has two goals: Win medals and give away $500,000 to her teammates

As crowdfunding has become an increasingly popular way for entrepreneurs to get seed capital to launch a business, San Francisco-based Indiegogo and New York-based Kickstarter compete to be the industry leaders. The new feature from Indiegogo is the platform's most recent move to be the more flexible crowdfunding option.

Related: States Charge Ahead With Their Own Crowdfunding Laws